Position & offer
We start with why someone chooses you over the twelve other tabs. Then shape the offer, the price and the story so the maths works before media does.
Ecubate Studio
Positioning, creative and media in one team. We find the message that sells, then build the system that scales it.
01 / What we do
We start with why someone chooses you over the twelve other tabs. Then shape the offer, the price and the story so the maths works before media does.
Every week we write, cut and launch new ads. Each one carries a hypothesis, and the account decides which ones stay.
Google and YouTube buying, feeds and reporting that ties every euro spent back to contribution margin.
02 / How we work
How the studio runs, from the first workshop to the seventh version of an ad.
We work from contribution margin. A ROAS that looks impressive and loses money is still a loss.
If the idea cannot be written on one line, it cannot be filmed, tested or trusted. The sentence comes before the shoot.
An ad that runs this week teaches more than a perfect one in three weeks. We launch early and keep improving.
No handovers between departments. The person who sets the direction is the person inside the account.
Where to start
Tell us where the numbers are stuck. We’ll tell you what we would change first.